Category: Uncategorized

SEM positioning: 7 advantages for your business

Do you know what SEM is? By its acronym in English, Search Engine Marketing or search engine marketing, refers to paid campaigns that can be carried out with the purpose of attracting visits to a website and increasing its visibility in the results rankings of Google and other search engines. . Today, as with SEO positioning strategies, there are also SEM positioning strategies that can help your business improve on the internet in terms of the searches that people perform in different engines.

Wando and the Cloud Group close alliance: we landed in Peru

At The Cloud Group we are in constant motion to achieve our premise of global transformation to companies around the world. To fulfill our purpose of massive transformation we are in constant international expansion and this time we have returned to Latin America, this time we are talking about Peru. To provide you with a better service in the region, we have closed a new commercial alliance contract with Wando, an incredible digital marketing agency that will provide us with all its experience.

Website Design: 3 Reasons You Should Care

On other occasions we have talked about why it is necessary to have a website today to achieve a digital presence and we have also mentioned some keys to a good design. However, we have not touched the point yet of why it is important to worry about the design of a web page, in addition to other relevant elements that are part of the development of an excellent website, such as texts, colors, logo, typography and plus. A well-designed website will convey confidence to visitors, as well as the level of professionalism of the business. For this and other reasons that we will list below, it is important to worry about the design of your website.

Digital marketing agency in Madrid: 6 characteristics to be successful

If you are looking for a digital marketing agency in Madrid to guide and support you with the projects that your business or brand wants to carry out on the web, keep reading. You must take into account some essential characteristics that it must have. For what? So that your project has the best possible results and all your investment in time and money is worth it. In addition, the digital world is increasingly competitive so it is very important that you select the agency that represents you very carefully.

Artificial intelligence: 9 professions that can be replaced

For several years now, artificial intelligence has been more and more present in our day-to-day lives, perhaps without you even being aware of it. They have even replaced some jobs previously held by people. A very popular implementation today is that of chatbots, for example, through which companies have replaced customer service personnel with a robot to attend to minor incidents and questions. Given all of this, you may be wondering if other jobs are in jeopardy from artificial intelligence as well.

Software development company: 11 benefits it can bring you

A software development company can bring you many benefits for your business. For example, if you want to develop an application, a web page, improve the internal processes of your work team or others, a professional team from a software development company could be your best ally. Additionally, one of the great benefits is being able to develop custom software in order to achieve specific things that cannot be done with the options that already exist in the market. What specific benefits go hand in hand with custom software development?

Cryptocurrencies, much more than a rumor

Currently, cryptocurrencies are gaining immense ground in the field of investments on a global scale, perhaps many of us have heard about Bitcoin (the most famous and controversial of all) but we have no idea how to get it, how to give it utility or if it really is a reliable project.

Social media management: 10 tips to prepare a good report

As part of the management of social networks is to prepare reports on the evolution of the different accounts that the community manager or social media agency manages. All this is in order to know the progress or setback in followers, engagement, purchases, among other data that can be used to measure whether the actions being carried out have been effective or not. In the same way, you can know what the return on investment (ROI) is like and make decisions based on this data. So, given that we know the importance of all this in digital marketing, we wanted to share with you today 10 tips for preparing a social media report.

Mobile Apps: Development Progress

Today it is unlikely that someone does not know what a mobile application is. What's more, 80% of the use of your smartphone is surely through a mobile app. However, not long ago, mobile apps weren't as popular as they are today. Like everything in our world, they have evolved little by little as we have more and more modern devices. Today we want to tell you a little about the progress of mobile application development.

Firing customers: It could be the best decision for your company

Depending on the level of maturity your business has, it is likely that you still do not know that firing customers can be one of the best decisions you make for the management of your company. When your business is very young and has little history, we tend to think that all clients are our key to business growth and because of that mentality, we cling to any client, feeling that losing him would make us close the company and put an end to our business. business or professional career, but this is very far from reality, in fact, keeping clients that you know are not the right ones, can delay or mitigate the growth of your business.