{"id":15040,"date":"2021-01-14T20:41:32","date_gmt":"2021-01-14T20:41:32","guid":{"rendered":"https:\/\/thecloud.group\/?p=15040"},"modified":"2021-01-14T20:41:34","modified_gmt":"2021-01-14T20:41:34","slug":"link-building-tudo-o-que-voce-precisa-para-2021","status":"publish","type":"post","link":"https:\/\/thecloud.group\/pt\/link-building-todo-lo-que-necesitas-para-el-2021\/","title":{"rendered":"Link building: Tudo o que voc\u00ea precisa saber para 2021"},"content":{"rendered":"
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Link building: Tudo o que voc\u00ea precisa saber para 2021<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Muitas pessoas dizem que a constru\u00e7\u00e3o de links est\u00e1 morta, mas a verdade \u00e9 que ainda \u00e9 uma estrat\u00e9gia muito eficaz para SEO<\/a> e para promover nosso site. Mesmo desde o lan\u00e7amento do algoritmo Hummingbird do Google em 2013, que aprimorou a forma como o mecanismo de busca responde \u00e0s consultas dos usu\u00e1rios, a cria\u00e7\u00e3o de links de qualidade ainda ajuda a estabelecer a qualidade de um site espec\u00edfico \u2014 em outras palavras, a quantidade e a qualidade dos links externos que ele recebe.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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O que \u00e9 link building?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Em espanhol, chama-se "link building" e baseia-se na intui\u00e7\u00e3o simples de que, se algo tem um link, \u00e9 porque \u00e9 importante. S\u00e3o como as "curtidas" nas redes sociais. Assim, quanto mais "curtidas" um site tem, mais relevante o Google o considera e mais autoridade lhe atribui.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Por esse motivo, parte da Otimiza\u00e7\u00e3o para Mecanismos de Busca (SEO) envolve conseguir que outros sites criem links para o seu site. Isso melhora drasticamente o seu posicionamento nos mecanismos de busca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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De certa forma, a autoridade do site que cont\u00e9m o link \u00e9 transferida para o seu. Por exemplo, a P\u00e1gina A tem um bom posicionamento no Google e cont\u00e9m um link para a P\u00e1gina B, que \u00e9 o site da sua startup. A autoridade da P\u00e1gina A ser\u00e1 ent\u00e3o transferida para a P\u00e1gina B.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Antigamente, era muito f\u00e1cil determinar a autoridade de um dom\u00ednio usando a ferramenta PageRank do Google, agora descontinuada. No entanto, voc\u00ea ainda pode usar as m\u00e9tricas de Autoridade de P\u00e1gina e Autoridade de Dom\u00ednio oferecidas pelo Google como guia. MOZ<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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T\u00e9cnicas de constru\u00e7\u00e3o de links que funcionam<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Existem muitas maneiras de obter links para o seu site e, portanto, melhorar o SEO; algumas s\u00e3o f\u00e1ceis de implementar, outras nem tanto.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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1. Contato com webmasters<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Por meio do contato direto (mensagens, e-mail, etc.) com os administradores de um site, voc\u00ea pode negociar a compra de links, publicar posts patrocinados ou escrever como convidado em outros blogs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Uma forma de entrar em contato \u00e9 navegando pelo site deles e enviando um e-mail para o endere\u00e7o que eles forneceram. Seria fant\u00e1stico se eles inclu\u00edssem seu link sem pedir nada em troca \u2014 apenas como um favor!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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2. Criar blogs sat\u00e9lites<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Isso envolve a cria\u00e7\u00e3o de blogs com links para o seu site. Voc\u00ea pode publicar artigos de interesse neles e, claro, incluir links de volta para o seu site. \u00c9 uma tarefa que leva algum tempo, mas \u00e9 f\u00e1cil de implementar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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3. Redes privadas de blogs<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Redes Privadas de Blogs (PBNs) s\u00e3o redes utilizadas para promover um site monetizado por meio de backlinks. Nesse caso, os blogs s\u00e3o de alta qualidade, plataformas gratuitas n\u00e3o s\u00e3o utilizadas na estrat\u00e9gia e dom\u00ednios privados com hospedagem privada s\u00e3o adquiridos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Voc\u00ea deve publicar conte\u00fado de qualidade nesses dom\u00ednios, com links para o site principal. Dom\u00ednios expirados que antes possu\u00edam boa autoridade podem ser adquiridos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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4. Isca de link<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Essa estrat\u00e9gia, que funciona muito bem, mas exige paci\u00eancia, consiste em criar conte\u00fado valioso e esperar que algu\u00e9m crie um link para o seu site\u2026 algum dia. No entanto, essa \u00e9 a maneira mais \u201ccorreta\u201d de fazer link building.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A desvantagem \u00e9 que se trata de um processo extremamente lento e n\u00e3o h\u00e1 garantia de que voc\u00ea conseguir\u00e1 um link. No entanto, se voc\u00ea se dedicar a criar conte\u00fado valioso, \u00e9 poss\u00edvel que algum webmaster ou redator o encontre e queira criar um link para sua publica\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A constru\u00e7\u00e3o de links \u00e9 realmente eficaz?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Sim, a constru\u00e7\u00e3o de links \u00e9 eficaz, mas exige esfor\u00e7o, assim como qualquer outra coisa que voc\u00ea queira fazer bem e que gere resultados.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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N\u00e3o \u00e9 algo que gere resultados da noite para o dia, e requer investimento de tempo e dedica\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Outra forma de criar links \u00e9 compartilhar seu conte\u00fado em plataformas de m\u00eddia social como Facebook e Twitter, onde as pessoas est\u00e3o presentes. A partir da\u00ed, elas podem encontrar seu site ou blog e criar links para ele em suas contas de m\u00eddia social ou copiar e incluir links em seus pr\u00f3prios sites.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Constru\u00e7\u00e3o\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Se voc\u00ea quiser saber como podemos te ajudar com estrat\u00e9gias de constru\u00e7\u00e3o de links<\/a>, Saiba mais sobre este servi\u00e7o que disponibilizamos para voc\u00ea e n\u00e3o se esque\u00e7a de ler outros artigos de seu interesse em nosso site. blog<\/a>!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Link building: Todo lo que necesitas saber para el 2021 Muchas personas dicen que el link building ha muerto, pero la verdad es que todav\u00eda sigue siendo una estrategia muy efectiva para el SEO y para dar a conocer nuestro sitio web. Incluso desde que sali\u00f3 el algoritmo Hummingbird de Google en 2013 que mejor\u00f3 […]<\/p>\n","protected":false},"author":1,"featured_media":15042,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-15040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"yoast_head":"\nLink building: Todo lo que necesitas saber para el 2021 | The Cloud Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecloud.group\/pt\/link-building-tudo-o-que-voce-precisa-para-2021\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Link building: Todo lo que necesitas saber para el 2021\" \/>\n<meta property=\"og:description\" content=\"Link building: Todo lo que necesitas saber para el 2021 Muchas personas dicen que el link building ha muerto, pero la verdad es que todav\u00eda sigue siendo una estrategia muy efectiva para el SEO y para dar a conocer nuestro sitio web. 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