{"id":14991,"date":"2021-01-12T15:40:54","date_gmt":"2021-01-12T15:40:54","guid":{"rendered":"https:\/\/thecloud.group\/?p=14991"},"modified":"2026-06-18T23:46:00","modified_gmt":"2026-06-18T23:46:00","slug":"big-data-o-que-e-e-para-que-serve","status":"publish","type":"post","link":"https:\/\/thecloud.group\/pt\/big-data-que-es-y-para-que-sirve\/","title":{"rendered":"Big data: O que \u00e9 e para que serve?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"14991\" class=\"elementor elementor-14991\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-476c059a elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"476c059a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;tilt&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0,6V0h1000v100L0,6z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c2bd3fb\" data-id=\"6c2bd3fb\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4e82c967 elementor-widget elementor-widget-image\" data-id=\"4e82c967\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/elementor\/thumbs\/logo-pd8scx7e21qrxkwrdlcuh7c8eeq4vmzqsjri81k6ps.png\" title=\"logotipo\" alt=\"logotipo\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-933d301 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"933d301\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-28b17586\" data-id=\"28b17586\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-270e69e5\" data-id=\"270e69e5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-700e60d9 elementor-widget elementor-widget-heading\" data-id=\"700e60d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Big data: O que \u00e9 e para que serve?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-1eca9c0e\" data-id=\"1eca9c0e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5699f82a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5699f82a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-d55b84a\" data-id=\"d55b84a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-6ce09a42\" data-id=\"6ce09a42\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-2175e88b\" data-id=\"2175e88b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-60dd6738\" data-id=\"60dd6738\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fe51b6c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2fe51b6c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-786dc956\" data-id=\"786dc956\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47a48369 elementor-widget elementor-widget-text-editor\" data-id=\"47a48369\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Voc\u00ea provavelmente j\u00e1 ouviu falar de Big Data mais de uma vez, mas sabe o que \u00e9? De acordo com o site <a href=\"https:\/\/www.powerdata.es\/big-data\">Dados de energia<\/a> \u201c\u00c9 um termo que descreve o grande volume de dados, tanto estruturados quanto n\u00e3o estruturados, que inunda as empresas diariamente. Mas n\u00e3o \u00e9 a quantidade de dados que importa. O que importa no Big Data \u00e9 o que as organiza\u00e7\u00f5es fazem com os dados. O Big Data pode ser analisado para obter insights que levam a melhores decis\u00f5es e movimentos estrat\u00e9gicos de neg\u00f3cios.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4d884985 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d884985\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-64bb973\" data-id=\"64bb973\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58f2e216 elementor-widget elementor-widget-heading\" data-id=\"58f2e216\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Origens do Big Data<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c06a44c elementor-widget elementor-widget-text-editor\" data-id=\"5c06a44c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O conceito de Big Data come\u00e7ou a ser utilizado na d\u00e9cada de 2000. Foi o analista da ind\u00fastria Doug Laney quem articulou a defini\u00e7\u00e3o do que hoje conhecemos como Big Data. Para isso, ele utilizou a refer\u00eancia dos tr\u00eas Vs, que s\u00e3o:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5354b355 elementor-widget elementor-widget-text-editor\" data-id=\"5354b355\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Volume:<\/strong> Isso se refere a todas as fontes por meio das quais os dados podem ser coletados. Por exemplo: transa\u00e7\u00f5es comerciais, dispositivos inteligentes, equipamentos industriais, v\u00eddeos, m\u00eddias sociais, entre outros.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a461c7a elementor-widget elementor-widget-text-editor\" data-id=\"a461c7a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Velocidade: <\/strong>\u00c0 medida que avan\u00e7amos nesta era, os dados chegam cada vez mais r\u00e1pido. \u00c9 necess\u00e1ria uma forma de process\u00e1-los melhor, quase em tempo real.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a495830 elementor-widget elementor-widget-text-editor\" data-id=\"2a495830\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Variedade: <\/strong>Essa \u00e9 outra caracter\u00edstica dos dados, que podem ser muito variados. Existem dados num\u00e9ricos, documentos de texto n\u00e3o estruturados, e-mails, \u00e1udio, v\u00eddeo, imagens, transa\u00e7\u00f5es financeiras e muitos outros tipos.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-306662c2 elementor-widget elementor-widget-text-editor\" data-id=\"306662c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A esses tr\u00eas Vs, podemos adicionar mais dois: Variabilidade e Veracidade. O primeiro se refere ao qu\u00e3o imprevis\u00edveis os dados s\u00e3o e com que frequ\u00eancia podem mudar. O segundo relaciona-se \u00e0 qualidade dos dados e \u00e0 fonte de onde prov\u00eam: se s\u00e3o confi\u00e1veis ou n\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cf28495 elementor-widget elementor-widget-heading\" data-id=\"4cf28495\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Por que o Big Data \u00e9 importante?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4feb79ba elementor-widget elementor-widget-text-editor\" data-id=\"4feb79ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A principal raz\u00e3o para o uso de Big Data, que responde \u00e0 pergunta &quot;Para que serve o Big Data?&quot;, \u00e9 organizar e analisar dados para encontrar solu\u00e7\u00f5es para diversos problemas. Por exemplo, o Big Data pode ajudar uma empresa a reduzir custos, diminuir o tempo de desenvolvimento, criar novos produtos, otimizar ofertas e tomar decis\u00f5es mais embasadas, entre outras coisas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-711f420a elementor-widget elementor-widget-text-editor\" data-id=\"711f420a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O Big Data \u00e9 usado hoje para entender as causas principais de falhas, problemas e defeitos, calcular portf\u00f3lios de risco, detectar fraudes dentro de uma organiza\u00e7\u00e3o e muito mais. Ele tamb\u00e9m possibilita o desenvolvimento de melhores produtos e servi\u00e7os, obtendo insights mais profundos sobre os clientes e como atender \u00e0s suas necessidades.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50358ed1 elementor-widget elementor-widget-heading\" data-id=\"50358ed1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Exemplos de usos de Big Data<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79ce2ba7 elementor-widget elementor-widget-text-editor\" data-id=\"79ce2ba7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A Power Data oferece alguns exemplos em seu site sobre o uso de Big Data no mundo atual:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1e52ad elementor-widget elementor-widget-text-editor\" data-id=\"d1e52ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Setor da sa\u00fade:<\/strong> O Big Data permite o gerenciamento adequado de registros de pacientes, informa\u00e7\u00f5es de seguros, planos de sa\u00fade e muito mais. Essa vasta quantidade de informa\u00e7\u00f5es, repleta de milhares de detalhes, pode ser dif\u00edcil de gerenciar, mas o Big Data resolve esse problema ao fornecer organiza\u00e7\u00e3o e an\u00e1lise de dados que, nesse setor, possibilitam diagn\u00f3sticos r\u00e1pidos e op\u00e7\u00f5es de tratamento.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3fe4e9 elementor-widget elementor-widget-text-editor\" data-id=\"d3fe4e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Turismo: <\/strong>No setor de turismo, o Big Data permite medir a satisfa\u00e7\u00e3o do cliente. Algumas empresas que o utilizam incluem resorts e cassinos para oferecer o melhor servi\u00e7o poss\u00edvel, identificar problemas e aplicar an\u00e1lises relevantes.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d2f888 elementor-widget elementor-widget-text-editor\" data-id=\"2d2f888\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>An\u00fancio:<\/strong> O Big Data possibilita a cria\u00e7\u00e3o de an\u00fancios mais eficientes e a obten\u00e7\u00e3o de novos clientes potenciais.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d601e54 elementor-widget elementor-widget-text-editor\" data-id=\"d601e54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Varejo: <\/strong>Os compradores de hoje querem que as empresas entendam o que eles precisam e quando precisam, e para alcan\u00e7ar isso, as empresas precisam saber como gerenciar os dados dos clientes. O Big Data ajuda a analisar o que os clientes desejam e a atender \u00e0s suas demandas prontamente.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3b830947 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b830947\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3626d71f\" data-id=\"3626d71f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f0e2f90 elementor-widget elementor-widget-heading\" data-id=\"f0e2f90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Desafios do Big Data<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-348e18d8 elementor-widget elementor-widget-text-editor\" data-id=\"348e18d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Alguns dos desafios que o Big Data enfrenta hoje est\u00e3o relacionados \u00e0 enorme variedade de dados dispon\u00edveis, como mencionado anteriormente. As fontes tamb\u00e9m s\u00e3o muito diversas, incluindo dados de dispositivos m\u00f3veis, computadores, internet, coletados e experimentais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67d30e6b elementor-widget elementor-widget-text-editor\" data-id=\"67d30e6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al\u00e9m disso, o volume est\u00e1 em constante crescimento, e a coleta, limpeza, organiza\u00e7\u00e3o e processamento dos dados demandam tempo. Os dados est\u00e3o em constante mudan\u00e7a e n\u00e3o existem padr\u00f5es de qualidade estabelecidos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f61a28e elementor-widget elementor-widget-text-editor\" data-id=\"f61a28e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201cEm 1987, a Organiza\u00e7\u00e3o Internacional de Normaliza\u00e7\u00e3o (ISO) publicou as normas ISO 9000 para garantir a qualidade de produtos e servi\u00e7os. No entanto, o estudo de padr\u00f5es de qualidade de dados s\u00f3 come\u00e7ou na d\u00e9cada de 1990, e foi apenas em 2011 que a ISO publicou as normas de qualidade de dados ISO 8000\u201d, voc\u00ea pode ler no site da Power Data.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40b634b elementor-widget elementor-widget-text-editor\" data-id=\"40b634b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al\u00e9m disso, a pesquisa sobre qualidade de dados \u00e9 relativamente recente e ainda n\u00e3o h\u00e1 muitos resultados.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3ab122 elementor-widget elementor-widget-text-editor\" data-id=\"f3ab122\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Na The Cloud Group, entendemos a import\u00e2ncia do Big Data e como ele pode ajudar sua empresa a se desenvolver e crescer. Se voc\u00ea quiser mais informa\u00e7\u00f5es sobre este t\u00f3pico, convidamos voc\u00ea a ler mais em [link para a p\u00e1gina relevante]. <a href=\"https:\/\/thecloud.group\/pt\/servicos-de-big-data\/\">nosso site<\/a>. Voc\u00ea tamb\u00e9m pode nos visitar em nosso <a href=\"https:\/\/thecloud.group\/pt\/blog\/\">blog<\/a> onde voc\u00ea pode desfrutar de uma variedade de conte\u00fado interessante. Qual a sua opini\u00e3o sobre o Big Data no mundo atual?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-cec1fb8 e-flex e-con-boxed e-con e-parent\" data-id=\"cec1fb8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e7ffd8b e-con-full e-flex e-con e-child\" data-id=\"e7ffd8b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0c76ff1 e-con-full e-flex e-con e-child\" data-id=\"0c76ff1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f434585 elementor-widget elementor-widget-image\" data-id=\"f434585\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"333\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/07\/bigdata.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-9558\" alt=\"O que \u00e9 Big Data? \u00c9 a gest\u00e3o de quantidades massivas de dados, em uma escala muito grande, que excedem as capacidades dos softwares convencionais e s\u00e3o capturados, processados e armazenados de acordo com seu tamanho descomunal. O Big Data engloba infraestruturas, tecnologias e servi\u00e7os que lidam com grandes quantidades de informa\u00e7\u00f5es de diversos tipos. Al\u00e9m disso, \u00e9 essencial no mundo atual porque se espera que os dados continuem a se multiplicar nos pr\u00f3ximos anos como resultado do que \u00e9 conhecido como revolu\u00e7\u00e3o digital.\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/07\/bigdata.jpg 500w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/07\/bigdata-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/07\/bigdata-200x133.jpg 200w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/07\/bigdata-400x266.jpg 400w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff71f44 elementor-widget elementor-widget-image\" data-id=\"ff71f44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/bigData.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-14996\" alt=\"Big data\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/bigData.jpg 950w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/bigData-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/bigData-768x512.jpg 768w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/bigData-16x12.jpg 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-565f45a elementor-widget elementor-widget-image\" data-id=\"565f45a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2025\/08\/BIG-DATA-300x300.png\" class=\"elementor-animation-hang attachment-medium size-medium wp-image-27837\" alt=\"\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2025\/08\/BIG-DATA-300x300.png 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2025\/08\/BIG-DATA-1024x1024.png 1024w, https:\/\/thecloud.group\/wp-content\/uploads\/2025\/08\/BIG-DATA-150x150.png 150w, https:\/\/thecloud.group\/wp-content\/uploads\/2025\/08\/BIG-DATA-768x768.png 768w, https:\/\/thecloud.group\/wp-content\/uploads\/2025\/08\/BIG-DATA-12x12.png 12w, https:\/\/thecloud.group\/wp-content\/uploads\/2025\/08\/BIG-DATA.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Big data: \u00bfQu\u00e9 es y para qu\u00e9 sirve? De seguro m\u00e1s de una vez habr\u00e1s escuchado hablar del Big Data, pero \u00bfsabes de qu\u00e9 trata? De acuerdo con el sitio web Power Data \u201ces un t\u00e9rmino que describe el gran volumen de datos, tanto estructurados como no estructurados, que inundan los negocios cada d\u00eda. Pero [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14996,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[859],"tags":[740,872,865,878,874],"class_list":["post-14991","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-ia","tag-big-data","tag-datos-empresariales","tag-gobernanza-del-dato","tag-ia-aplicada","tag-machine-learning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Big data: \u00bfQu\u00e9 es y para qu\u00e9 sirve? 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