{"id":14048,"date":"2020-12-22T09:00:00","date_gmt":"2020-12-22T09:00:00","guid":{"rendered":"https:\/\/thecloud.group\/?p=14048"},"modified":"2020-12-21T16:46:30","modified_gmt":"2020-12-21T16:46:30","slug":"vantagens-do-whatsapp-no-marketing-digital","status":"publish","type":"post","link":"https:\/\/thecloud.group\/pt\/marketing-digital-ventajas-del-whatsapp\/","title":{"rendered":"Marketing digital: vantagens do WhatsApp"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"14048\" class=\"elementor elementor-14048\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1532d82b elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1532d82b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-54747712\" data-id=\"54747712\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29a26b00 elementor-widget elementor-widget-image\" data-id=\"29a26b00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/elementor\/thumbs\/LogoHor-osf66wqrs0q6z5scsi4c0cpaz4hmv3cdo16ybda1og.png\" title=\"Logotipo da The Cloud Group\" alt=\"O Cloud Group \u00e9 uma holding empresarial focada na transforma\u00e7\u00e3o digital global.\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-460315b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"460315b2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-76085de9\" data-id=\"76085de9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-35571d4e\" data-id=\"35571d4e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d635571 elementor-widget elementor-widget-heading\" data-id=\"d635571\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Marketing digital: vantagens do WhatsApp<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-11e810b5\" data-id=\"11e810b5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2a41dec0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a41dec0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-2a63fcc5\" data-id=\"2a63fcc5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-3df46c49\" data-id=\"3df46c49\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-52e0683e\" data-id=\"52e0683e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-737d08f3\" data-id=\"737d08f3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-25dac0d5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"25dac0d5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-508dfe19\" data-id=\"508dfe19\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ad71654 elementor-widget elementor-widget-text-editor\" data-id=\"1ad71654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>WhatsApp para marketing digital? Ser\u00e1 que funciona mesmo? De acordo com... <a href=\"https:\/\/revistadigital.inesem.es\/gestion-empresarial\/whatsapp-marketing\/\">Revista Digital INESEM<\/a>, Essa rede social \u00e9 a segunda mais usada pelos espanh\u00f3is atualmente. Um relat\u00f3rio de 2019 da Hootsuite e da We Are Social indica que 871 mil pessoas a utilizam diariamente. Portanto, n\u00e3o \u00e9 uma ideia t\u00e3o absurda consider\u00e1-la para estrat\u00e9gias de marketing digital. Mas como isso pode ser feito? Existem vantagens reais?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5fc3cfd6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fc3cfd6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4bc1dddc\" data-id=\"4bc1dddc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24c57890 elementor-widget elementor-widget-heading\" data-id=\"24c57890\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vantagens de incorporar o WhatsApp \u00e0s estrat\u00e9gias de marketing digital<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72abf78e elementor-widget elementor-widget-text-editor\" data-id=\"72abf78e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A principal vantagem \u00e9 que o WhatsApp \u00e9 uma rede social que transmite uma sensa\u00e7\u00e3o de proximidade. Como as pessoas o utilizam principalmente para se comunicar com familiares e amigos, ele d\u00e1 a impress\u00e3o de que a empresa ou marca \u00e9 t\u00e3o acess\u00edvel quanto elas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4562775c elementor-widget elementor-widget-text-editor\" data-id=\"4562775c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Outra vantagem \u00e9 o alcance e a frequ\u00eancia de uso do WhatsApp, o que permite que as mensagens cheguem a um p\u00fablico muito maior.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ded2421 elementor-widget elementor-widget-text-editor\" data-id=\"ded2421\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al\u00e9m disso, o conte\u00fado pode ser enviado em v\u00e1rios formatos, como imagens, v\u00eddeos, \u00e1udio e links, entre outros. Compartilh\u00e1-lo com outras pessoas tamb\u00e9m \u00e9 muito f\u00e1cil.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-31eeb6e3\" data-id=\"31eeb6e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-12f50325 elementor-widget elementor-widget-image\" data-id=\"12f50325\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigital.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-14063\" alt=\"Marketing digital\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigital.jpg 950w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigital-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigital-768x512.jpg 768w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigital-16x12.jpg 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b0b61ef elementor-widget elementor-widget-text-editor\" data-id=\"1b0b61ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Como parte de uma estrat\u00e9gia de marketing digital, \u00e9 excelente para alcan\u00e7ar clientes potenciais diretamente. N\u00e3o h\u00e1 interfer\u00eancia entre a empresa e o cliente, nenhuma publicidade ou qualquer outra coisa que possa interferir na mensagem que voc\u00ea deseja comunicar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-143f57ef elementor-widget elementor-widget-text-editor\" data-id=\"143f57ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al\u00e9m disso, ainda n\u00e3o h\u00e1 muita concorr\u00eancia no marketing digital via WhatsApp, ent\u00e3o, se voc\u00ea for pioneiro no seu nicho ao usar essa ferramenta, ter\u00e1 uma vantagem competitiva.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77c5adbc elementor-widget elementor-widget-heading\" data-id=\"77c5adbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">WhatsApp Business para otimizar o atendimento ao cliente<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24ec23b4 elementor-widget elementor-widget-text-editor\" data-id=\"24ec23b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O WhatsApp Business foi recentemente lan\u00e7ado como um aplicativo complementar ao WhatsApp, mas com outras op\u00e7\u00f5es exclusivas para empresas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11b5fa08 elementor-widget elementor-widget-text-editor\" data-id=\"11b5fa08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Por exemplo, voc\u00ea pode configurar mensagens de aus\u00eancia, hor\u00e1rios de trabalho, mensagens autom\u00e1ticas, fazer upload de cat\u00e1logos e muito mais, o que permite melhorar o atendimento ao cliente em geral.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d179b9e elementor-widget elementor-widget-text-editor\" data-id=\"2d179b9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Muitas empresas que aceitam pedidos para entrega dependem do WhatsApp Business para receber pedidos de clientes e fechar vendas, o que exemplifica o uso dessa rede social nos neg\u00f3cios.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-677adcf elementor-widget elementor-widget-text-editor\" data-id=\"677adcf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Como se isso n\u00e3o bastasse, o WhatsApp Business tamb\u00e9m inclui um painel de estat\u00edsticas que permite saber o n\u00famero de mensagens recebidas, enviadas, lidas e muito mais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad9d463 elementor-widget elementor-widget-heading\" data-id=\"2ad9d463\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Como desenvolver uma estrat\u00e9gia de marketing digital atrav\u00e9s do WhatsApp<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a6b7b elementor-widget elementor-widget-text-editor\" data-id=\"e4a6b7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O WhatsApp pode ser integrado de forma muito eficaz em uma estrat\u00e9gia de marketing digital. Como j\u00e1 mencionamos, um de seus maiores pontos fortes \u00e9 permitir a comunica\u00e7\u00e3o direta com os usu\u00e1rios, oferecendo conte\u00fado relevante.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1d121055 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1d121055\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-11e7e0e2\" data-id=\"11e7e0e2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a86ac61 elementor-widget elementor-widget-text-editor\" data-id=\"a86ac61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O primeiro passo \u00e9 definir os objetivos do uso do WhatsApp para o seu neg\u00f3cio. Em seguida, promova o cadastro do seu n\u00famero de telefone como meio de contato e atendimento ao cliente. O WhatsApp Business permite criar um link que pode ser compartilhado em qualquer lugar e que direciona as pessoas diretamente para uma conversa com voc\u00ea.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ab37961 elementor-widget elementor-widget-text-editor\" data-id=\"4ab37961\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Mantenha suas mensagens claras e objetivas. Voc\u00ea pode enviar promo\u00e7\u00f5es ocasionalmente por meio de uma lista de transmiss\u00e3o ou usando os status do WhatsApp.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-722023e9 elementor-widget elementor-widget-text-editor\" data-id=\"722023e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O melhor conte\u00fado para desfrutar nesta rede deve ser visualmente atraente e f\u00e1cil de consumir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c302309 elementor-widget elementor-widget-text-editor\" data-id=\"c302309\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Por fim, tente responder \u00e0s pessoas que entrarem em contato com voc\u00ea por meio deste canal de forma r\u00e1pida, cordial e eficiente. Lembre-se da sensa\u00e7\u00e3o de conex\u00e3o que as pessoas esperam receber por meio desta rede social.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-70d94e0\" data-id=\"70d94e0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-185d81a0 elementor-widget elementor-widget-image\" data-id=\"185d81a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigitalWhatsApp.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-14085\" alt=\"Marketing Digital do WhatsApp\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigitalWhatsApp.jpg 950w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigitalWhatsApp-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigitalWhatsApp-768x512.jpg 768w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/12\/marketingDigitalWhatsApp-16x12.jpg 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c5f6dc elementor-widget elementor-widget-heading\" data-id=\"8c5f6dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">H\u00e1 alguma desvantagem em usar o WhatsApp para marketing digital?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce8e537 elementor-widget elementor-widget-text-editor\" data-id=\"ce8e537\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Apesar de todas as vantagens que o WhatsApp apresenta como parte de uma estrat\u00e9gia de marketing digital, tamb\u00e9m existem algumas desvantagens ou inconvenientes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b68cc0 elementor-widget elementor-widget-text-editor\" data-id=\"6b68cc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Um dos requisitos \u00e9 que o aplicativo esteja instalado em um dispositivo m\u00f3vel. Assim como o WhatsApp pessoal est\u00e1 vinculado a um smartphone, o mesmo acontece com o WhatsApp Business. Portanto, a melhor op\u00e7\u00e3o seria adquirir um dispositivo que seja usado exclusivamente para esse fim, caso voc\u00ea n\u00e3o queira misturar suas informa\u00e7\u00f5es pessoais e profissionais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17169ab elementor-widget elementor-widget-text-editor\" data-id=\"17169ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Este aplicativo requer uma conex\u00e3o constante com a internet para funcionar. Em outras palavras, se n\u00e3o houver um bom sinal de dados ou Wi-Fi, ele n\u00e3o funcionar\u00e1, nem mesmo pelo WhatsApp Web.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-974fdc7 elementor-widget elementor-widget-text-editor\" data-id=\"974fdc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Se voc\u00ea precisar de suporte para sua estrat\u00e9gia de marketing digital, entre em contato conosco. <a href=\"https:\/\/thecloud.group\/pt\/contato\/\">O Grupo Cloud<\/a> onde queremos ser seus aliados. Se voc\u00ea quiser ler outros artigos de seu interesse, convidamos voc\u00ea a navegar em nosso <a href=\"https:\/\/thecloud.group\/pt\/blog\/\">blog<\/a> onde voc\u00ea certamente poder\u00e1 encontrar muito mais informa\u00e7\u00f5es relacionadas a marketing digital, software, m\u00eddias sociais e muito mais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-502e8482 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"502e8482\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1683831e\" data-id=\"1683831e\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Marketing digital: Ventajas del WhatsApp \u00bfWhatsApp para el marketing digital? \u00bfRealmente funciona? Seg\u00fan Revista Digital INESEM, esta red social es la segunda m\u00e1s utilizada hoy en d\u00eda por los espa\u00f1oles. Citan un informe realizado por Hootsuite y We are social en 2019 donde indican que 87% de los encuestados la utiliza a diario. Entonces, realmente [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14063,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Marketing digital: Ventajas del WhatsApp | The Cloud Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecloud.group\/pt\/vantagens-do-whatsapp-no-marketing-digital\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing digital: Ventajas del WhatsApp\" \/>\n<meta property=\"og:description\" content=\"Marketing digital: Ventajas del WhatsApp \u00bfWhatsApp para el marketing digital? \u00bfRealmente funciona? Seg\u00fan Revista Digital INESEM, esta red social es la segunda m\u00e1s utilizada hoy en d\u00eda por los espa\u00f1oles. Citan un informe realizado por Hootsuite y We are social en 2019 donde indican que 87% de los encuestados la utiliza a diario. 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