{"id":12160,"date":"2020-12-09T10:00:00","date_gmt":"2020-12-09T10:00:00","guid":{"rendered":"https:\/\/thecloud.group\/?p=12160"},"modified":"2026-06-12T01:39:43","modified_gmt":"2026-06-12T01:39:43","slug":"gestao-de-redes-sociais-5-melhores-ferramentas","status":"publish","type":"post","link":"https:\/\/thecloud.group\/pt\/gestion-de-redes-sociales-5-mejores-herramientas\/","title":{"rendered":"Gest\u00e3o de redes sociais: As 5 melhores ferramentas de 2020"},"content":{"rendered":"
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Gest\u00e3o de redes sociais: As 5 melhores ferramentas de 2020<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Se voc\u00ea tem interesse em aprender mais sobre gest\u00e3o de m\u00eddias sociais, vai querer conhecer as melhores ferramentas para gerenciar suas contas em 2020. N\u00e3o precisa mais configurar 30 alarmes diferentes no seu smartphone para te lembrar de postar nas redes sociais. Usando as diversas ferramentas dispon\u00edveis hoje, voc\u00ea pode otimizar processos e obter estat\u00edsticas valiosas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Uma gest\u00e3o adequada das redes sociais pode levar a um crescimento significativo para o seu neg\u00f3cio. Por esse motivo, muitas empresas optam por contratar uma ag\u00eancia de marketing digital ou um especialista na \u00e1rea para otimizar seus resultados.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Al\u00e9m disso, algumas ferramentas de gerenciamento de m\u00eddias sociais permitem que voc\u00ea saiba em tempo real a efic\u00e1cia de uma publica\u00e7\u00e3o ou campanha e responda a perguntas e coment\u00e1rios quase que imediatamente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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O que \u00e9 necess\u00e1rio para uma gest\u00e3o eficaz das redes sociais?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Entre os aspectos absolutamente necess\u00e1rios para gerenciar as m\u00eddias sociais de forma eficaz hoje em dia, est\u00e3o:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Gest\u00e3o\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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  1. Escolha a ess\u00eancia e a mensagem que deseja transmitir com sua empresa ou marca.<\/li>
  2. Estabele\u00e7a um cronograma de publica\u00e7\u00e3o.<\/li>
  3. Crie um plano de a\u00e7\u00e3o para depois da publica\u00e7\u00e3o.<\/li>
  4. Planeje eventos para gerar maior engajamento com seu p\u00fablico.<\/li>
  5. Estabele\u00e7a hor\u00e1rios para responder \u00e0s perguntas e coment\u00e1rios que voc\u00ea receber nas diversas contas de m\u00eddia social.<\/li>
  6. Analise as estat\u00edsticas para medir os resultados e otimizar sua estrat\u00e9gia.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    As melhores ferramentas para gerenciar redes sociais<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    1. TweetDeck<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Este aplicativo existe h\u00e1 muitos anos e faz parte do Twitter. Voc\u00ea pode gerenciar v\u00e1rias contas simultaneamente a partir de um \u00fanico painel. Tamb\u00e9m \u00e9 poss\u00edvel publicar mensagens, visualizar men\u00e7\u00f5es e agendar publica\u00e7\u00f5es com anteced\u00eancia. Al\u00e9m disso, permite mensurar seu impacto e obter m\u00e9tricas sobre hashtags, seguidores e intera\u00e7\u00f5es.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    2. Hootsuite<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \u00c9 uma das ferramentas de gerenciamento de m\u00eddias sociais mais completas dispon\u00edveis e a mais utilizada por gestores de comunidades. Atrav\u00e9s dela, voc\u00ea pode gerenciar diversas contas, como Facebook, LinkedIn, Instagram, Twitter e muito mais, tudo a partir de um \u00fanico painel de controle.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    3. Buffer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Outra excelente ferramenta para gerenciar m\u00eddias sociais \u00e9 o Buffer. Ele funciona com Twitter, Facebook, LinkedIn, Pinterest e Instagram. A vers\u00e3o gratuita \u00e9 bastante completa e f\u00e1cil de usar. Voc\u00ea tamb\u00e9m pode usar a vers\u00e3o mobile e gerenciar qualquer situa\u00e7\u00e3o pelo seu smartphone.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    4. Audisense<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Em seguida na lista est\u00e1 o Audisense, anteriormente conhecido como SocialBro. Ele permite analisar o comportamento e a intera\u00e7\u00e3o dos seguidores para atrair novas pessoas para o seu perfil. Tamb\u00e9m oferece a op\u00e7\u00e3o de criar relat\u00f3rios sobre novos seguidores, agendar mensagens diretas e executar campanhas em massa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Al\u00e9m disso, se voc\u00ea quiser saber quem s\u00e3o os influenciadores do seu setor, este programa lhe permitir\u00e1 descobrir. Monitore hashtags, envie respostas autom\u00e1ticas e muito mais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    5. Pulso Agora<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Essa ferramenta \u00e9 acess\u00edvel e vale o investimento, pois permite rastrear intera\u00e7\u00f5es e, assim, melhorar o engajamento da sua marca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Voc\u00ea ter\u00e1 acesso a diversas m\u00e9tricas e poder\u00e1 monitorar toda a atividade de mensagens relacionada \u00e0s suas redes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Independentemente das ferramentas que voc\u00ea acabar usando, certifique-se de que elas tenham tudo o que voc\u00ea precisa em um s\u00f3 lugar. Dessa forma, voc\u00ea otimizar\u00e1 seu tempo e trabalhar\u00e1 com mais efici\u00eancia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    Se voc\u00ea estiver interessado em suporte profissional para gerenciar suas redes sociais, convidamos voc\u00ea a entrar em contato conosco. O Grupo Cloud<\/a>. Voc\u00ea tamb\u00e9m pode visitar nosso blog<\/a> e leia muitos outros artigos interessantes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    Se voc\u00ea tem interesse em aprender mais sobre gest\u00e3o de m\u00eddias sociais, vai querer conhecer as melhores ferramentas para gerenciar suas contas em 2020. N\u00e3o precisa mais configurar 30 alarmes diferentes no seu smartphone para te lembrar de postar nas redes sociais. Usando as diversas ferramentas dispon\u00edveis hoje, voc\u00ea pode otimizar processos e obter estat\u00edsticas valiosas.<\/p>","protected":false},"author":1,"featured_media":12164,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[862],"tags":[896,880],"class_list":["post-12160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-founder-notes","tag-producto-digital","tag-transformacion-digital"],"yoast_head":"\nGesti\u00f3n de redes sociales: Las 5 mejores herramientas en 2020 | The Cloud Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecloud.group\/pt\/gestao-de-redes-sociais-5-melhores-ferramentas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gesti\u00f3n de redes sociales: Las 5 mejores herramientas en 2020\" \/>\n<meta property=\"og:description\" content=\"Si est\u00e1s interesado en conocer m\u00e1s sobre la gesti\u00f3n de redes sociales, querr\u00e1s saber cu\u00e1les son las mejores herramientas para gestionarlas en el 2020. 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