{"id":11838,"date":"2020-11-18T10:00:00","date_gmt":"2020-11-18T10:00:00","guid":{"rendered":"https:\/\/thecloud.group\/?p=11838"},"modified":"2020-12-10T16:18:26","modified_gmt":"2020-12-10T16:18:26","slug":"marketing-digital-o-que-preciso-saber","status":"publish","type":"post","link":"https:\/\/thecloud.group\/pt\/marketing-digital-que-necesito-saber\/","title":{"rendered":"Marketing digital: o que preciso saber sobre essa atividade?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"11838\" class=\"elementor elementor-11838\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-527ec9cd elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"527ec9cd\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2202977b\" data-id=\"2202977b\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39ff9f8c elementor-widget elementor-widget-image\" data-id=\"39ff9f8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/elementor\/thumbs\/LogoHor-osf66wqrs0q6z5scsi4c0cpaz4hmv3cdo16ybda1og.png\" title=\"Logotipo da The Cloud Group\" alt=\"O Cloud Group \u00e9 uma holding empresarial focada na transforma\u00e7\u00e3o digital global.\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-439c7801 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"439c7801\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-76f0c5d\" data-id=\"76f0c5d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3d0e65a6\" data-id=\"3d0e65a6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9dd7cdc elementor-widget elementor-widget-heading\" data-id=\"9dd7cdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Marketing digital: o que preciso saber sobre essa atividade?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-33b57825\" data-id=\"33b57825\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4d8c0ded elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d8c0ded\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-2e46dc98\" data-id=\"2e46dc98\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-d0689f6\" data-id=\"d0689f6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-66f3b701\" data-id=\"66f3b701\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-605ff011\" data-id=\"605ff011\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e482629 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4e482629\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4feb785a\" data-id=\"4feb785a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4412c06e elementor-widget elementor-widget-text-editor\" data-id=\"4412c06e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Primeiramente, o que \u00e9 marketing digital? Podemos defini-lo como todas as a\u00e7\u00f5es e estrat\u00e9gias realizadas por meio de canais digitais para atrair novas vendas ou promover um produto ou servi\u00e7o. Esses canais virtuais podem incluir sites, blogs, m\u00eddias sociais, v\u00eddeos, an\u00fancios e muito mais. \u00c9 uma disciplina que transferiu t\u00e9cnicas utilizadas no mundo offline para o mundo online, mas, neste caso, uma caracter\u00edstica muito particular \u00e9 a instantaneidade e as enormes oportunidades que a internet oferece para impulsionar uma empresa ou marca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-459e0c09 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"459e0c09\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-200918a5\" data-id=\"200918a5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4dc7ebf3 elementor-widget elementor-widget-heading\" data-id=\"4dc7ebf3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Quais s\u00e3o os elementos do marketing digital?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43aa9f48 elementor-widget elementor-widget-text-editor\" data-id=\"43aa9f48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al\u00e9m das redes sociais como parte fundamental do marketing digital, existem outros elementos igualmente relevantes a serem considerados.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3299cc9c elementor-widget elementor-widget-text-editor\" data-id=\"3299cc9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O marketing em redes sociais permite aumentar a presen\u00e7a online da sua empresa atrav\u00e9s das diversas redes sociais dispon\u00edveis. Dessa forma, os seguidores podem se manter atualizados sobre as \u00faltimas not\u00edcias da empresa e se conectar com a marca de maneira mais pessoal.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f86fb18 elementor-widget elementor-widget-text-editor\" data-id=\"f86fb18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O marketing de conte\u00fado \u00e9 outro elemento que faz parte do marketing digital. Hoje em dia, \u00e9 fundamental, principalmente se voc\u00ea deseja implementar uma estrat\u00e9gia de SEO (Otimiza\u00e7\u00e3o para Mecanismos de Busca).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-24c6359\" data-id=\"24c6359\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b16202e elementor-widget elementor-widget-image\" data-id=\"7b16202e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigital.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-11840\" alt=\"Marketing digital\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigital.jpg 950w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigital-300x225.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigital-768x576.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-203fb93c elementor-widget elementor-widget-text-editor\" data-id=\"203fb93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ao longo do tempo, o conte\u00fado ganhou crescente import\u00e2ncia nas estrat\u00e9gias de marketing. \u00c0 medida que se torna cada vez mais crucial alcan\u00e7ar o p\u00fablico-alvo desejado com precis\u00e3o, o conte\u00fado se torna um elemento-chave.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fd28c3 elementor-widget elementor-widget-text-editor\" data-id=\"0fd28c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Outro motivo \u00e9 que os consumidores t\u00eam acesso a uma vasta quantidade de conte\u00fado 24 horas por dia, 7 dias por semana, durante todo o ano. Isso resultou na necessidade de oferecer conte\u00fado envolvente, atualizado, relevante e de alta qualidade para um site ou blog.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b5855b elementor-widget elementor-widget-text-editor\" data-id=\"8b5855b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O marketing de conte\u00fado \u00e9 usado para ajudar a aumentar o tr\u00e1fego da web, o engajamento e o posicionamento em SEO, que s\u00e3o fundamentais para a convers\u00e3o de leads.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de277d0 elementor-widget elementor-widget-heading\" data-id=\"de277d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Otimiza\u00e7\u00e3o para mecanismos de busca<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fb927a elementor-widget elementor-widget-text-editor\" data-id=\"3fb927a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Quem n\u00e3o quer aparecer entre os primeiros resultados do Google hoje em dia? Podemos dizer que praticamente todo mundo. \u00c9 uma competi\u00e7\u00e3o acirrada e dif\u00edcil de alcan\u00e7ar, mas n\u00e3o imposs\u00edvel. O fato \u00e9 que obter alta visibilidade nos resultados de busca pode ajudar uma empresa a aumentar substancialmente suas vendas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-069d4f2 elementor-widget elementor-widget-text-editor\" data-id=\"069d4f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Para que tudo funcione da forma mais eficiente poss\u00edvel, \u00e9 essencial integrar a estrat\u00e9gia de marketing de conte\u00fado com SEO. SEO envolve estrat\u00e9gias que ajudam a alcan\u00e7ar um bom posicionamento org\u00e2nico nos mecanismos de busca. SEM, ou Marketing de Busca, tamb\u00e9m faz parte do marketing digital.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5142dc elementor-widget elementor-widget-text-editor\" data-id=\"c5142dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SEM refere-se \u00e0s a\u00e7\u00f5es realizadas para alcan\u00e7ar um bom posicionamento nos mecanismos de busca pagos. Isso \u00e9 poss\u00edvel por meio de campanhas publicit\u00e1rias, links patrocinados, an\u00fancios gr\u00e1ficos, Google Shopping e muito mais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e294e5f elementor-widget elementor-widget-heading\" data-id=\"e294e5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rela\u00e7\u00f5es P\u00fablicas Digitais<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7280837 elementor-widget elementor-widget-text-editor\" data-id=\"7280837\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Rela\u00e7\u00f5es P\u00fablicas Digitais \u00e9 outra estrat\u00e9gia que faz parte do marketing digital. Por meio dela, podemos disseminar amplamente informa\u00e7\u00f5es da empresa para influenciar as decis\u00f5es dos consumidores em rela\u00e7\u00e3o a seus produtos e servi\u00e7os. \u00c9 uma esp\u00e9cie de fus\u00e3o entre marketing de conte\u00fado e rela\u00e7\u00f5es p\u00fablicas atrav\u00e9s das m\u00eddias sociais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f1628c elementor-widget elementor-widget-heading\" data-id=\"3f1628c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marketing por e-mail<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f7bedc elementor-widget elementor-widget-text-editor\" data-id=\"9f7bedc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O email marketing \u00e9 considerado a estrat\u00e9gia de marketing digital mais eficiente da atualidade, apesar das redes sociais, da publicidade e de todas as outras plataformas que surgiram online. Ele permite entregar conte\u00fado e informa\u00e7\u00f5es de interesse diretamente aos consumidores, a apenas um clique de uma poss\u00edvel compra. Isso possibilita um alto retorno sobre o investimento com despesas m\u00ednimas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-55d1d815 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55d1d815\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7b0d85e9\" data-id=\"7b0d85e9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-769ec5a0 elementor-widget elementor-widget-heading\" data-id=\"769ec5a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Por que sua empresa precisa investir em marketing digital?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5983f8c9 elementor-widget elementor-widget-text-editor\" data-id=\"5983f8c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Acreditamos que uma decis\u00e3o s\u00e1bia para qualquer empresa hoje que queira crescer e se manter relevante \u00e9 implementar estrat\u00e9gias de marketing digital. N\u00e3o precisa ser tudo, mas deve ter pelo menos uma presen\u00e7a online m\u00ednima.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3adc1ca elementor-widget elementor-widget-text-editor\" data-id=\"3adc1ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Algumas das raz\u00f5es para mergulhar no mundo do marketing digital s\u00e3o:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ac5e5c8 elementor-widget elementor-widget-text-editor\" data-id=\"2ac5e5c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>O investimento \u00e9 menor em compara\u00e7\u00e3o com o marketing tradicional.<\/li><li>Voc\u00ea pode controlar campanhas publicit\u00e1rias em tempo real.<\/li><li>\u00c9 poss\u00edvel mensurar todas as a\u00e7\u00f5es que voc\u00ea realiza.<\/li><li>Segmenta\u00e7\u00e3o de mercado<\/li><li>Voc\u00ea tem a oportunidade de testar antes de investir grandes somas.<\/li><li>H\u00e1 mais feedback do consumidor.<\/li><li>Voc\u00ea pode entrar em contato com o cliente imediatamente.<\/li><li>Voc\u00ea gera maior confian\u00e7a por parte dos consumidores.<\/li><li>Sem limites geogr\u00e1ficos ou temporais.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7d1ec40a\" data-id=\"7d1ec40a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6f792ddb elementor-widget elementor-widget-image\" data-id=\"6f792ddb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigitalMadrid.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-11845\" alt=\"Marketing Digital Madrid\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigitalMadrid.jpg 950w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigitalMadrid-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2020\/10\/marketingDigitalMadrid-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-50c4f416 elementor-widget elementor-widget-text-editor\" data-id=\"50c4f416\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Se voc\u00ea quiser ler outros artigos de seu interesse, convidamos voc\u00ea a visitar [link para o site\/website]. <a href=\"https:\/\/thecloud.group\/pt\/blog\/\">nosso blog<\/a>. De <a href=\"https:\/\/thecloud.group\/pt\/\">O Grupo Cloud<\/a> Estamos prontos para apoiar voc\u00ea com sua estrat\u00e9gia de marketing digital e muitos outros servi\u00e7os complementares. Aguardamos seu contato!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c4f5641 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c4f5641\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c71d0e0\" data-id=\"6c71d0e0\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Primeiramente, o que \u00e9 marketing digital? Podemos defini-lo como todas as a\u00e7\u00f5es e estrat\u00e9gias realizadas por meio de canais digitais para atrair novas vendas ou promover um produto ou servi\u00e7o. Esses canais virtuais podem incluir sites, blogs, m\u00eddias sociais, v\u00eddeos, an\u00fancios e muito mais. \u00c9 uma disciplina que transferiu t\u00e9cnicas utilizadas no mundo offline para o mundo online, mas, neste caso, uma caracter\u00edstica muito particular \u00e9 a instantaneidade e as enormes oportunidades que a internet oferece para impulsionar uma empresa ou marca.<\/p>","protected":false},"author":1,"featured_media":11840,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[162],"tags":[],"class_list":["post-11838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Marketing digital: \u00bfqu\u00e9 necesito saber sobre esta actividad? | The Cloud Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecloud.group\/pt\/marketing-digital-o-que-preciso-saber\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing digital: \u00bfqu\u00e9 necesito saber sobre esta actividad?\" \/>\n<meta property=\"og:description\" content=\"En primer lugar, \u00bfqu\u00e9 es el marketing digital? 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