{"id":12160,"date":"2020-12-09T10:00:00","date_gmt":"2020-12-09T10:00:00","guid":{"rendered":"https:\/\/thecloud.group\/?p=12160"},"modified":"2026-06-12T01:39:43","modified_gmt":"2026-06-12T01:39:43","slug":"gestione-dei-social-media-5-strumenti-migliori","status":"publish","type":"post","link":"https:\/\/thecloud.group\/it\/gestion-de-redes-sociales-5-mejores-herramientas\/","title":{"rendered":"Gestione dei social media: i 5 migliori strumenti del 2020"},"content":{"rendered":"
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Gestione dei social media: i 5 migliori strumenti del 2020<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Se ti interessa saperne di pi\u00f9 sulla gestione dei social media, vorrai sicuramente conoscere i migliori strumenti per gestire i tuoi account nel 2020. Non \u00e8 pi\u00f9 necessario impostare 30 diverse sveglie sullo smartphone per ricordarti quando pubblicare sui social. Utilizzando i vari strumenti disponibili oggi, puoi semplificare i processi e ottenere statistiche preziose.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Una corretta gestione dei social media pu\u00f2 portare a una crescita significativa per la tua attivit\u00e0. Per questo motivo, molte aziende scelgono di affidarsi a un'agenzia di digital marketing o a un esperto del settore per ottimizzare i propri risultati.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Inoltre, alcuni strumenti di gestione dei social media consentono di conoscere in tempo reale l'efficacia di un post o di una campagna e di rispondere a domande e commenti quasi immediatamente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Cosa serve per una gestione efficace dei social media?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tra le cose assolutamente necessarie per gestire efficacemente i social media oggi ci sono:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Gestione\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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  1. Scegli l'essenza e il messaggio che desideri trasmettere con la tua azienda o il tuo marchio.<\/li>
  2. Stabilire un calendario di pubblicazione.<\/li>
  3. Elabora un piano d'azione per il periodo successivo alla pubblicazione.<\/li>
  4. Organizza eventi per creare maggiore coinvolgimento con il tuo pubblico.<\/li>
  5. Pianifica dei programmi per rispondere alle domande e ai commenti che ricevi sui vari account dei social media.<\/li>
  6. Analizza le statistiche per misurare i risultati e ottimizzare la tua strategia.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    I migliori strumenti per la gestione dei social media<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    1. TweetDeck<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Questa app esiste da molti anni ed \u00e8 parte integrante di Twitter. Permette di gestire pi\u00f9 account contemporaneamente da un'unica dashboard. Consente inoltre di pubblicare messaggi, visualizzare le menzioni e programmare i post in anticipo. Permette anche di misurare il proprio impatto e ottenere statistiche su hashtag, follower e interazioni.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    2. Hootsuite<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \u00c8 uno degli strumenti di gestione dei social media pi\u00f9 completi disponibili e il pi\u00f9 utilizzato dai community manager. Da l\u00ec, \u00e8 possibile gestire pi\u00f9 account, come Facebook, LinkedIn, Instagram, Twitter e molti altri, tutto da un'unica dashboard.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    3. Buffer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Un altro ottimo strumento per la gestione dei social media \u00e8 Buffer. Funziona con Twitter, Facebook, LinkedIn, Pinterest e Instagram. La versione gratuita \u00e8 piuttosto completa e facile da imparare. \u00c8 possibile utilizzare anche la versione mobile e gestire qualsiasi situazione direttamente dal proprio smartphone.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    4. Audisense<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Il prossimo strumento in lista \u00e8 Audisense, precedentemente noto come SocialBro. Consente di analizzare il comportamento e l'interazione dei follower per attirare nuove persone sul proprio profilo. Offre inoltre la possibilit\u00e0 di creare report sui nuovi follower, programmare messaggi diretti e avviare campagne di massa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Inoltre, se vuoi sapere chi sono gli influencer del tuo settore, questo programma te lo dir\u00e0. Monitora gli hashtag, invia risposte automatiche e molto altro.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    5. Agora Pulse<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Questo strumento \u00e8 accessibile e vale la spesa perch\u00e9 consente di monitorare le interazioni e quindi migliorare il coinvolgimento del pubblico con il proprio marchio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Avrai accesso a diverse metriche e potrai monitorare tutta l'attivit\u00e0 di messaggistica relativa alle tue reti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Qualunque strumento tu scelga di utilizzare, assicurati che abbia tutto ci\u00f2 di cui hai bisogno in un unico posto. In questo modo ottimizzerai il tuo tempo e lavorerai in modo pi\u00f9 efficiente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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    Se siete interessati a un supporto professionale per la gestione dei vostri social media, vi invitiamo a contattarci. Il Gruppo Cloud<\/a>. Puoi anche visitare il nostro blog<\/a> e leggere molti altri articoli interessanti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    \n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

    Se ti interessa saperne di pi\u00f9 sulla gestione dei social media, vorrai sicuramente conoscere i migliori strumenti per gestire i tuoi account nel 2020. Non \u00e8 pi\u00f9 necessario impostare 30 diverse sveglie sullo smartphone per ricordarti quando pubblicare sui social. Utilizzando i vari strumenti disponibili oggi, puoi semplificare i processi e ottenere statistiche preziose.<\/p>","protected":false},"author":1,"featured_media":12164,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[862],"tags":[896,880],"class_list":["post-12160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-founder-notes","tag-producto-digital","tag-transformacion-digital"],"yoast_head":"\nGesti\u00f3n de redes sociales: Las 5 mejores herramientas en 2020 The Cloud Group<\/title>\n<meta name=\"description\" content=\"Descubre art\u00edculos sobre desarrollo de software a medida, automatizaci\u00f3n empresarial, inteligencia artificial, ERP, CRM, aplicaciones web y transformaci\u00f3n digital para empresas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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