{"id":15040,"date":"2021-01-14T20:41:32","date_gmt":"2021-01-14T20:41:32","guid":{"rendered":"https:\/\/thecloud.group\/?p=15040"},"modified":"2021-01-14T20:41:34","modified_gmt":"2021-01-14T20:41:34","slug":"link-building-todo-lo-que-necesitas-para-el-2021","status":"publish","type":"post","link":"https:\/\/thecloud.group\/fr\/link-building-todo-lo-que-necesitas-para-el-2021\/","title":{"rendered":"Cr\u00e9ation de liens\u00a0: tout ce que vous devez savoir pour 2021"},"content":{"rendered":"
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Cr\u00e9ation de liens\u00a0: tout ce que vous devez savoir pour 2021<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Beaucoup de gens disent que la cr\u00e9ation de liens est morte, mais la v\u00e9rit\u00e9 est que c'est toujours une strat\u00e9gie tr\u00e8s efficace pour la cr\u00e9ation de liens. r\u00e9f\u00e9rencement<\/a> et pour faire conna\u00eetre notre site Web. M\u00eame depuis la sortie de l'algorithme Hummingbird de Google en 2013, qui a am\u00e9lior\u00e9 la fa\u00e7on dont le moteur de recherche r\u00e9pond aux requ\u00eates des utilisateurs, la cr\u00e9ation de liens de qualit\u00e9 continue d'aider \u00e0 \u00e9tablir la qualit\u00e9 d'un site particulier, en d'autres termes, la quantit\u00e9 et la qualit\u00e9 des liens externes qu'il re\u00e7oit. .<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Qu'est-ce que la cr\u00e9ation de liens\u00a0?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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En espagnol, c'est le "link building" et il est bas\u00e9 sur une simple intuition que si quelque chose est li\u00e9, c'est parce que c'est important. Ils sont comme les "j'aime" qui se produisent sur les r\u00e9seaux sociaux. Ainsi, plus un site Web a de likes, plus Google le consid\u00e8re pertinent et lui donne plus d'autorit\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Pour cette raison, une partie du travail de Search Engine Optimization, SEO, consiste \u00e0 amener d'autres sites \u00e0 cr\u00e9er un lien vers votre site Web. Le classement dans les r\u00e9sultats de recherche est positivement affect\u00e9 de mani\u00e8re drastique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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D'une certaine mani\u00e8re, l'autorit\u00e9 du site de liaison se r\u00e9percute sur la v\u00f4tre. Par exemple, la page A est bien positionn\u00e9e dans Google et renvoie \u00e0 la page B, qui est votre entreprise qui d\u00e9marre tout juste. L'autorit\u00e9 de la page A passera \u00e0 la page B.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Dans le pass\u00e9, il \u00e9tait tr\u00e8s facile de conna\u00eetre l'autorit\u00e9 d'un domaine gr\u00e2ce \u00e0 l'outil Google aujourd'hui d\u00e9c\u00e9d\u00e9 appel\u00e9 Pagerank. Cependant, vous pouvez vous guider avec les indicateurs Page Authority et Domain Authority propos\u00e9s par MOZ<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Des techniques de cr\u00e9ation de liens qui fonctionnent<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Il existe de nombreuses fa\u00e7ons d'obtenir des liens vers votre site et donc d'am\u00e9liorer le r\u00e9f\u00e9rencement, certaines faciles \u00e0 mettre en \u0153uvre, d'autres moins faciles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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1. Contact avec les webmasters<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Par un contact direct (messages, mails, etc.) avec les webmasters d'un site internet, vous pouvez n\u00e9gocier l'achat de liens, placer des posts sponsoris\u00e9s ou faire du guest blogging.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Une fa\u00e7on d'\u00e9tablir un contact consiste \u00e0 parcourir la page en question et \u00e0 communiquer via un e-mail qu'ils ont plac\u00e9 comme moyen de vous contacter. Ce serait formidable s'ils mettaient votre lien sans rien demander en retour, comme une faveur\u00a0!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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2. Cr\u00e9ez des blogs satellites<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Il s'agit de cr\u00e9er des blogs qui pointent vers votre site Web. Vous pouvez y placer des articles int\u00e9ressants et, bien s\u00fbr, un lien vers votre site Web. C'est une t\u00e2che qui prend du temps mais facile \u00e0 mettre en \u0153uvre.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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3. R\u00e9seaux de blogs priv\u00e9s<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Les r\u00e9seaux de blogs priv\u00e9s ou Private Blog Network (PBN) en anglais sont des r\u00e9seaux qui servent \u00e0 soutenir un site d'argent par le biais de liens. Dans ce cas, les blogs sont de bonne qualit\u00e9, les plateformes gratuites ne sont pas utilis\u00e9es pour mener \u00e0 bien la strat\u00e9gie et les domaines propres sont achet\u00e9s avec un h\u00e9bergement priv\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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En eux, vous devez publier un contenu de qualit\u00e9 qui renvoie au site Web principal. Les domaines expir\u00e9s qui avaient une bonne autorit\u00e9 peuvent \u00eatre achet\u00e9s.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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4. App\u00e2t de liaison<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Cette strat\u00e9gie, qui fonctionne tr\u00e8s bien mais demande de la patience, consiste \u00e0 cr\u00e9er du contenu de valeur et \u00e0 attendre que quelqu'un fasse un lien vers vous... un jour. Cependant, c'est la mani\u00e8re la plus "correcte" de cr\u00e9er des liens.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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La mauvaise chose est que c'est un processus extr\u00eamement lent et personne ne garantit qu'ils vous mettront en relation. Cependant, si vous travaillez sur la cr\u00e9ation de contenu de valeur, il est possible qu'un webmaster ou un r\u00e9dacteur vous trouve et veuille cr\u00e9er un lien vers votre publication.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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La cr\u00e9ation de liens est-elle vraiment efficace ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Oui, la cr\u00e9ation de liens est efficace mais elle demande des efforts, comme tout ce que vous voulez bien faire et g\u00e9n\u00e9rer des r\u00e9sultats.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Ce n'est pas quelque chose qui va g\u00e9n\u00e9rer des r\u00e9sultats du jour au lendemain et il faut investir du temps et du d\u00e9vouement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Une autre fa\u00e7on de cr\u00e9er des liens consiste \u00e0 partager votre contenu sur des r\u00e9seaux sociaux comme Facebook et Twitter, l\u00e0 o\u00f9 se trouvent les gens. \u00c0 partir de l\u00e0, ils peuvent trouver votre site Web ou votre blog et cr\u00e9er un lien vers celui-ci \u00e0 partir des r\u00e9seaux sociaux ou copier et cr\u00e9er un lien \u00e0 partir de leur propre site Web.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Si vous voulez savoir comment nous pouvons vous aider avec strat\u00e9gies de cr\u00e9ation de liens<\/a>, apprenez-en plus sur ce service que nous mettons \u00e0 votre disposition et assurez-vous de lire d'autres articles int\u00e9ressants dans notre Blog<\/a>!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Link building: Todo lo que necesitas saber para el 2021 Muchas personas dicen que el link building ha muerto, pero la verdad es que todav\u00eda sigue siendo una estrategia muy efectiva para el SEO y para dar a conocer nuestro sitio web. Incluso desde que sali\u00f3 el algoritmo Hummingbird de Google en 2013 que mejor\u00f3 […]<\/p>\n","protected":false},"author":1,"featured_media":15042,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-15040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"yoast_head":"\nLink building: Todo lo que necesitas saber para el 2021 | The Cloud Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecloud.group\/fr\/link-building-todo-lo-que-necesitas-para-el-2021\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Link building: Todo lo que necesitas saber para el 2021 | The Cloud Group\" \/>\n<meta property=\"og:description\" content=\"Link building: Todo lo que necesitas saber para el 2021 Muchas personas dicen que el link building ha muerto, pero la verdad es que todav\u00eda sigue siendo una estrategia muy efectiva para el SEO y para dar a conocer nuestro sitio web. 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