{"id":14599,"date":"2021-01-04T16:31:59","date_gmt":"2021-01-04T16:31:59","guid":{"rendered":"https:\/\/thecloud.group\/?p=14599"},"modified":"2022-04-04T14:23:59","modified_gmt":"2022-04-04T14:23:59","slug":"psicologia-del-color-importancia-diseno-grafico","status":"publish","type":"post","link":"https:\/\/thecloud.group\/en\/psychology-of-color-importance-graphic-design\/","title":{"rendered":"Color Psychology: Its Importance in Graphic Design"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"14599\" class=\"elementor elementor-14599\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4333e89 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4333e89\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8b214ef\" data-id=\"8b214ef\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c882175 elementor-widget elementor-widget-image\" data-id=\"5c882175\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/elementor\/thumbs\/logo-pd8scx7e21qrxkwrdlcuh7c8eeq4vmzqsjri81k6ps.png\" title=\"logo\" alt=\"logo\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-42dc4838 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42dc4838\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6c5af981\" data-id=\"6c5af981\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-734aef44\" data-id=\"734aef44\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30533d87 elementor-widget elementor-widget-heading\" data-id=\"30533d87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Color Psychology: Its Importance in Graphic Design<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3323813f\" data-id=\"3323813f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-15221490 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"15221490\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-49475887\" data-id=\"49475887\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-48bc755f\" data-id=\"48bc755f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-2e8cbd15\" data-id=\"2e8cbd15\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-4ae5c19\" data-id=\"4ae5c19\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-29916b83 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"29916b83\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ac18e43\" data-id=\"4ac18e43\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4450f904 elementor-widget elementor-widget-text-editor\" data-id=\"4450f904\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The psychology of color is defined as &quot;a field of study that is aimed at analyzing how we perceive and behave in different colors, as well as the emotions that these tones arouse in us,&quot; according to the website <a href=\"https:\/\/psicologiaymente.com\/miscelanea\/psicologia-color-significado\">Psychology and Mind<\/a>. In the world of graphic design it has a great importance because it helps to define the colors that represent a brand, a product or an advertising campaign. Through colors you can create experiences or awaken specific emotions in people. If you have a well-defined target to which a message is directed, you can work with colors to achieve all of the above and more.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2bdbe93a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2bdbe93a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5bd1fe72\" data-id=\"5bd1fe72\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30849321 elementor-widget elementor-widget-text-editor\" data-id=\"30849321\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A graphic design professional will know how to choose a suitable color range for an advertising campaign, logo, design, etc. It is not a matter of mere chance, but of consciously making this choice.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bf17b16 elementor-widget elementor-widget-text-editor\" data-id=\"4bf17b16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It is even useful in web design, such as when you are going to develop <a href=\"https:\/\/thecloud.group\/en\/online-stores-psychology-of-color-its-importance\/\">virtual shops<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10ffa17 elementor-widget elementor-widget-text-editor\" data-id=\"10ffa17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The ideal is to study the tones to be used meticulously to achieve the desired objectives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7b0299 elementor-widget elementor-widget-text-editor\" data-id=\"b7b0299\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For example, colors can be divided into warm, cool, or neutral. Each of them will convey different emotions. A blue or green gives a feeling of tranquility, while an orange or yellow transmit us joy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-76d767ab\" data-id=\"76d767ab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-281623b7 elementor-widget elementor-widget-image\" data-id=\"281623b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColor.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-14609\" alt=\"The psychology of color and its importance\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColor.jpg 950w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColor-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColor-768x512.jpg 768w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColor-16x12.jpg 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-64114567 elementor-widget elementor-widget-text-editor\" data-id=\"64114567\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>But it&#039;s not just about choosing a color. The hue within each color is important too. For example, pastel colors are associated with babies, while more solid colors are associated with preschool age.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-309a5756 elementor-widget elementor-widget-text-editor\" data-id=\"309a5756\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The intensities of the colors will create sensations or reactions before the eyes of the beholder. Therefore, as we discussed earlier, it is important to know what reactions we want to create and to whom our message is directed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4b4ed0b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b4ed0b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-96a6c59\" data-id=\"96a6c59\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-396fbc6 elementor-widget elementor-widget-heading\" data-id=\"396fbc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"color: var( --e-global-color-primary );font-family: var( --e-global-typography-primary-font-family ), roboto;font-weight: var( --e-global-typography-primary-font-weight );text-align: justify\">Color theory<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-027486c elementor-widget elementor-widget-text-editor\" data-id=\"027486c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Until the mid-17th century, scientists believed that colors existed because of a combination of light and dark. In 1665 Isaac Newton confirmed that with the use of a prism the colors that make up white light could be separated.<\/p><p>The following year, this scientist created a circle-shaped scheme where he placed the seven colors of the rainbow: red, orange, yellow, green, blue, indigo, and violet.<\/p><p>Later in 1810, the German poet Goethe made a study of colors according to human perception. His goal was to establish a relationship between colors and moods: lucid, serious, melancholic, powerful and serene. From this he derived what is known today as the Goethe Triangle.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3db68bc\" data-id=\"3db68bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bdd62b0 elementor-widget elementor-widget-image\" data-id=\"bdd62b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/12\/team-web-designer-working-drawing-something-on-gra-2021-08-31-07-22-46-utc-1024x683.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-18745\" alt=\"\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/12\/team-web-designer-working-drawing-something-on-gra-2021-08-31-07-22-46-utc-1024x683.jpg 1024w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/12\/team-web-designer-working-drawing-something-on-gra-2021-08-31-07-22-46-utc-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/12\/team-web-designer-working-drawing-something-on-gra-2021-08-31-07-22-46-utc-768x512.jpg 768w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/12\/team-web-designer-working-drawing-something-on-gra-2021-08-31-07-22-46-utc-1536x1024.jpg 1536w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/12\/team-web-designer-working-drawing-something-on-gra-2021-08-31-07-22-46-utc-2048x1365.jpg 2048w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/12\/team-web-designer-working-drawing-something-on-gra-2021-08-31-07-22-46-utc-18x12.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b4ae737 elementor-widget elementor-widget-heading\" data-id=\"3b4ae737\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Meaning of colors for graphic design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b49f54 elementor-widget elementor-widget-text-editor\" data-id=\"4b49f54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Professor Max L\u00fcscher, head of the Institute of Psychomedical Diagnosis of Lucerne, is recognized as the creator of a system that allows to find out psychological aspects of colors, according to what his patients chose.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3483724 elementor-widget elementor-widget-text-editor\" data-id=\"3483724\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>From this study we can determine the following meanings:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-398f8c2 elementor-widget elementor-widget-text-editor\" data-id=\"398f8c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Gray<\/strong>: Neutral color but it can mean insecurity, discouragement, depression and lack of energy.<\/li><li><strong>Brown<\/strong>: Seriousness, warmth, nature, trust, support, practicality. It can also have negative connotations like lack of humor, heaviness, and lack of sophistication.<\/li><li><strong>Violet<\/strong>: Related to spirituality, it also means containment, luxury, authenticity, truth and quality. Negatively it can mean introversion, decadence, suppression and inferiority.<\/li><li><strong>Black<\/strong>: Although this color is associated with oppression, threat, coldness and heaviness, it can also signify elegance, safety, efficacy, substance and sophistication.<\/li><li><strong>blue<\/strong>: Blue reflects intelligence, truth, communication, serenity, efficiency, logic, duty, calm, logic and reflection. In the same way it can represent coldness, reserve, lack of emotion and hostility.<\/li><li><strong>Red<\/strong>: Red is associated with strength, courage, warmth, energy, masculinity, stimulation, survival, combat, emotion. It is also a challenging, aggressive color, it can symbolize tension.<\/li><li><strong>Green<\/strong>: This is a color closely related to nature, freshness and ecology. It also represents peace, balance, awareness, security, freshness and rest. However, in a negative way it can be used to represent stagnation, boredom and lack of energy.<\/li><li><strong>Yellow<\/strong>: This color symbolizes optimism, joy, self-esteem, strength, security, creativity and friendship. It can also be related to fear, irrationality, depression, and anguish.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-160acbf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"160acbf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-38c966d7\" data-id=\"38c966d7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-234fbf2 elementor-widget elementor-widget-spacer\" data-id=\"234fbf2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2561c0 elementor-widget elementor-widget-text-editor\" data-id=\"f2561c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>These meanings are very clear in branding and marketing because professionals in this area, even those in graphic design, know that people usually do not make purchasing decisions rationally but based on our emotions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-31850bec\" data-id=\"31850bec\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-44f4acb3 elementor-widget elementor-widget-image\" data-id=\"44f4acb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColorImportancia.jpg\" class=\"elementor-animation-hang attachment-large size-large wp-image-14620\" alt=\"Color psychology and its importance in graphic design\" srcset=\"https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColorImportancia.jpg 950w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColorImportancia-300x200.jpg 300w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColorImportancia-768x512.jpg 768w, https:\/\/thecloud.group\/wp-content\/uploads\/2021\/01\/psicologiaColorImportancia-16x12.jpg 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-12b98fd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12b98fd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-053ea2f\" data-id=\"053ea2f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5857567 elementor-widget elementor-widget-video\" data-id=\"5857567\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/WIx9nhUsd98&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-47ede2a\" data-id=\"47ede2a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5200cc3 elementor-widget elementor-widget-spacer\" data-id=\"5200cc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7910fe elementor-widget elementor-widget-text-editor\" data-id=\"f7910fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We invite you to read other articles of interest in our\u00a0<a href=\"https:\/\/thecloud.group\/en\/blog\/\">Blog<\/a>\u00a0if you like these web design, graphic, marketing, software and other related topics. Also, if you are looking for an ally in professional graphic design,\u00a0<a href=\"https:\/\/thecloud.group\/en\/contact\/\">contact The Cloud Group<\/a>\u00a0that we are ready to attend all your needs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Psicolog\u00eda del color: Su importancia en el dise\u00f1o gr\u00e1fico La psicolog\u00eda del color se define como \u201cun campo de estudio que est\u00e1 dirigido a analizar c\u00f3mo percibimos y nos comportamos ante distintos colores, as\u00ed como las emociones que suscitan en nosotros dichos tonos\u201d, seg\u00fan el sitio web Psicolog\u00eda y Mente. En el mundo del dise\u00f1o [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14609,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14599","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Psicolog\u00eda del color: Su importancia en el dise\u00f1o gr\u00e1fico | The Cloud Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecloud.group\/en\/psicologia-del-color-importancia-diseno-grafico\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Psicolog\u00eda del color: Su importancia en el dise\u00f1o gr\u00e1fico | The Cloud Group\" \/>\n<meta property=\"og:description\" content=\"Psicolog\u00eda del color: Su importancia en el dise\u00f1o gr\u00e1fico La psicolog\u00eda del color se define como \u201cun campo de estudio que est\u00e1 dirigido a analizar c\u00f3mo percibimos y nos comportamos ante distintos colores, as\u00ed como las emociones que suscitan en nosotros dichos tonos\u201d, seg\u00fan el sitio web Psicolog\u00eda y Mente. 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